Cognitive Analysis of Factors Affecting Entrepreneurs' Focus on Social Energies of Human Resources

Document Type : Original Article

Authors

1 Department of Business Administration, Payame Noor University, Tehran, Iran.

2 Department of Public Management, Payame Noor University, Tehran, Iran.

Abstract

Abstract

In the new management paradigm, identifying the nature of social energies is recognized as a strategic advantage in guiding entrepreneurial activities, and this research, with an analytical-cognitive approach, seeks to explain the factors that cause entrepreneurs to focus their attention on these energies in human resources; for this purpose, "positive social ties" were considered as a clear manifestation of these energies. The research method was qualitative and applied, and the researchers sought theoretical consensus using the Delphi technique. In this regard, given that senior bank managers have rich experience in managing the paradox between bureaucratic structures and entrepreneurial imperatives and are known as the main executors of transferring social energies to performance in formal organizations, a panel consisting of 10 senior managers of Saderat Bank Kermanshah were selected as experts and organizational entrepreneurs who answered open-ended questions in several rounds. The final findings presented an integrated conceptual framework of five key factors, including group and team factors facilitating entrepreneurship, entrepreneurial homogeneity and context factors, organizational-cultural factors supporting entrepreneurship, entrepreneurial organizational structure and processes, and the role of gender in entrepreneurial attention patterns. The results show that entrepreneurial managers assign their highest cognitive priority to “group and team factors”; therefore, it is suggested that managers should engineer work processes to increase “task interdependence” to make social interactions an essential part of work so that social energies are spontaneously activated. Finally, this study argues that cognitive understanding of these factors and their prioritization allows managers to enhance the entrepreneurial performance of the organization from a holistic perspective.The final findings from this synergistic process presented an integrated conceptual framework of key factors in which the following concepts were identified with varying degrees of centrality and influence: group and team factors, homogeneity and context factors, cultural-organizational factors, organizational structure and processes, and gender. The results show that this Delphi process provides a deep and consensus-based understanding of the complexities of social energy and allows managers to take a holistic view of activating these focal energies to improve the activity of entrepreneurs in the business environment

Keywords

Main Subjects

Education and Management of Entrepreneurship

Articles in Press, Accepted Manuscript
Available Online from 20 May 2026

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History

  • Receive Date: 29 April 2026
  • Revise Date: 20 May 2026
  • Accept Date: 20 May 2026

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